Privacy Policy
Last updated: 2 March 2026
The data we collect
We may collect the following categories of personal data:
a) Information you provide directly
- Name, job title, and organisation
- Email address and phone number
- Information contained in your messages, project brief, or capability pack request
- Attachments you upload or send us
b) Website usage data
- Pages viewed and actions taken
- Approximate location (derived from IP address)
- Device and browser information
c) Cookies and similar technologies
We may use cookies and similar tools to understand site usage and improve performance. See the Cookies section below for more detail.
How we use your data
We use your data to:
- Respond to enquiries and requests
- Assess project fit and scope questions
- Send the capability pack (if requested)
- Schedule and manage communications
- Understand and improve website performance and user experience
- Maintain site security and prevent misuse
Lawful bases for processing (UK GDPR)
We process personal data under one or more of the following lawful bases:
- Legitimate interests — to respond to enquiries, assess fit, and operate our business
- Contract — where processing is necessary to deliver agreed services
- Legal obligation — where we must keep records or comply with law
- Consent — for optional cookies or marketing communications where required
You can withdraw consent at any time for processing that relies on consent.
Marketing communications
We do not send marketing emails unless you have opted in or we have another lawful basis to do so.
If you receive marketing from us, you can opt out at any time by using the unsubscribe link in the email or by contacting us directly.
We may share data with trusted service providers (processors) who help us operate, such as:
- Productivity tools
- Website hosting and analytics providers
- Form and file handling providers
- Project management tools
We only share what is necessary, and we require processors to protect the data in accordance with applicable law.
We may also share data where required by law or to protect our legal rights.
International transfers
Some processors may store data outside the UK. Where this happens, we use appropriate safeguards such as UK adequacy decisions or standard contractual clauses.
Data retention
We keep personal data only for as long as needed.
Typical retention approach:
- Enquiry and brief records: kept for a reasonable period to support communication and follow-up
- Client records: kept for contract delivery and legal/accounting requirements
- Analytics data: retained according to the provider's settings
If you want details on retention periods for a specific case, email us.
Security
We use reasonable technical and organisational measures to protect personal data. No system is completely secure, but we aim to reduce risk through access control and sensible operational practices.
Your rights
Under UK GDPR, you may have rights including:
- Access to your personal data
- Correction of inaccurate data
- Deletion of data (in some circumstances)
- Restriction of processing
- Objection to processing
- Data portability (in some circumstances)
To exercise your rights, contact us at team@klarnow.co.uk.
We use cookies to:
- Ensure the website functions correctly
- Understand how visitors use the site and improve performance
You can control cookies through your browser settings. Where we use non-essential cookies, we will seek your consent where required by law.
External links
Our website may contain links to third-party sites. We are not responsible for their privacy practices and recommend reading their policies separately.
Children
Our website and services are intended for businesses and professional users. We do not knowingly collect data from children.
Complaints
If you have concerns about how we handle your data, please contact us first and we will try to resolve them promptly.
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO): ico.org.uk.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. The version posted on the website is the current version.
Contact
If you have questions about this Privacy Policy or how we handle data, please contact: