Klarnow
Privacy Policy
Last updated · 29 June 2026
This policy explains what personal data Klarnow collects when you use our diagnosis tool and website, why we collect it, and the rights you have over it. We are the data controller for the information described here.
What we collect
When you complete a diagnosis and submit your details, we collect:
- Your name, business name, email address and phone number.
- Your business type, enquiry volume and revenue band.
- Your answers to the diagnosis questions and any notes you add.
- The recommendation and leak score we generate for you.
- The date, time and version of the consent you gave.
Why we use it & our legal basis
We use your data to generate your diagnosis result, email it to you, and follow up about relevant Klarnow services. Our legal bases are:
- Consent — you tick a box before submitting, and you can withdraw it at any time (see Your rights).
- Legitimate interests — to respond to your enquiry and improve our service, balanced against your privacy.
Who we share it with
We do not sell your data. We share it only with trusted processors that help us operate, such as our email provider (Resend) and our hosting and database providers. They process data on our instructions under data-processing agreements.
How long we keep it
We keep diagnosis records for as long as needed to provide the service and follow up, and no longer than 24 months after your last interaction, unless you become a client or ask us to delete it sooner.
Your rights
Under UK GDPR you can access, correct, delete, or restrict use of your data, object to processing, and request portability. You can:
- Unsubscribe from emails using the link at the bottom of any email we send.
- Email us at hello@klarnow.co.uk to exercise any of the rights above.
You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk.
Contact
Questions about this policy or your data? Email hello@klarnow.co.uk.